Home » New PGA Tour CEO must focus on television rights as much as LIV golf split

New PGA Tour CEO must focus on television rights as much as LIV golf split

Brian Rolapp will take over day-to-day operations of the PGA Tour as Commissioner Jay Monahan’s time ends

TherearelikelymanyreasonsthatBrianRolappwashiredasthenewCEOofthePGATour,andseveralreasonsthathewilltakeoverday-to-dayoperationsofthemen’stourwhileCommissionerJayMonahanslowlyheadstowardtheendofhiscontractin2026. Inmanyways,itseemslikeMonahanbeattheoddsbystayinginhisjobsolong,twoyearsafterhisannouncementofadealwiththeSaudiArabianPublicInvestmentFundcausedquestioningandevenangerfromrank-and-filetourmembersovertheproposeddeal. RolappwillhavetodealwiththecontinuingeffortstoendthesplitinthegamebetweenthePGATourandLIVTour.ButprettyhighupamongthosereasonsRolapphasthenewCEOjobhastobeRolapp’spreviouspositionwiththeNationalFootballLeague,theunstoppablesteamrollerofAmericansports. Rolapp,yousee,wasmostrecentlythechiefmediaandbusinessofficeroftheNFL.Inthatcapacity,hewasanintegralpartofmediarightsnegotiationsfortheleague,andweallknowthatitismediamoneythatpushestheNFLtohigherandhigherheightseach