Will the PGA Tour and LIV Golf ever merge? And what will the Tour do about its TV ratings? Peter Kostis and Gary McCord break it down.
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The PGA Tour’s purses are increasing, but its ratings aren’t. It’s a difficult conundrum for the Tour and commissioner Jay Monahan, who spoke (vaguely) about this issue during his end-of-the-year press conference at the Tour Championship last month.